August 21, 2017

Is a Dubious ‘Brain Health Quiz’ Stoking Alzheimer’s Anxiety to Lure Patients?

(Undark Magazine) – The American Medical Association’s Code of Ethics prohibits advertising that is “misleading” or creates “unjustified medical expectations,” and it requires claims to be “factually supportable.” The Brain Health Quiz, as I discovered, is almost guaranteed to generate … Read More

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